Raksha Malde-Kara is a media professional with over fifteen years of experience, and has worked in a range of sectors, gaining an in-depth knowledge of the industry, with over ten years of experience in the B2B sector.
Having worked in agency, client-side and in consultancy within the B2B sector, and in the consumer landscape, she has demonstrated creativity and a talent for skillful storytelling across a wide range of audiences in new sectors. She works in strategy covering:
Raksha began creating media strategies for individuals in the B2B financial services sector and in the professional services sectors, including technology and IT, and also specialises in brand consultancy.
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Her other work includes:
She introduced her health and wellbeing UK consumer journalism brand, which is now a B2B trademark, in the international B2B retail sector in 2014, working with suppliers and businesses on the continent. She specialises in developing strategies to publicise well-known brands in new sectors, and works with innovative companies.